This article is written because this is an alarming statistic and you don't need to be another "eCommerce Casualty!"

The reality is that 95% of the people get into eCommerce because they want to make money online and some 90% are part-timers who need to make money to stay involved in eCommerce.

Statistics show that, if part-time people can develop a positive cash-flow in their first 90-120 days, they will stay involved in eCommerce.

The Unspoken eCommerce Law...

There is, however, an Unspoken eCommerce Law, the neglect of which has led to failures too numerous to mention and an industry attrition rate of 80%-90%. This law states that you need to "Treat your eCommerce Business as a Business."

If you want to operate an eCommerce business you must think like the CEO of your own home-based business. This is CRUCIAL to your success as a Netpreneur!

So, with this in mind, here comes the IMPORTANT part... As the CEO of your own business have you written down your business goals? Have you established a business plan? And have you prepared a "BUDGET" for your business???

These are key ingredients to your business success. start preparing today by doing the little things now so that you will have time to do the big things later.

Toward a CEO Mentality...

You might well say, "This stuff is just common sense!" You are right! But, unfortunately, common sense is a commodity that is in very short supply on the internet these days.

Many well-meaning, ordinarily intelligent people, lured by a hailstorm of hype and lies online, get on the internet and are pulled into that mentality that says, "The established rules of business no longer apply online."

Well, the established rules DO apply online, and, if you are involved in eCommerce you must be continually reminded of that!

As a part-time eCommerce CEO you need to be told the truth that operating a SUCCESSFUL eCommerce business requires:

* A minimum of 10 hours/week working the business
* A minimum of $300/month funding the business
* And CASH-FLOW - the ability to make $300/month income quickly (within 90-120 days)

It boils down to giving your business the TIME and providing it with the FUNDING necessary to make it a success.

Now, before we move on, let's review what we will refer to as the "Ten Secrets to eCommerce Success":

1. You understand that eCommerce success takes TIME! You spend time at your business (2 hours/day - 5 days/week minimum). You give your eCommerce business a minimum of 3 to 4 months to develop.

2. You understand that it takes MONEY to make money! You are willing to invest on average $600 initially and you are willing to put out $300 monthly (this assumes a computer with ISP service is already in place).

3. You believe in EDUCATION and the acquiring of knowledge from other successful internet marketers. You are willing to educate yourself in the areas of eCommerce and online marketing.

4. You are committed to DIVERSIFICATION! Your goal is to create "Multiple Streams of Income" online through affiliate and networking programs.

5. You understand that TIME must be invested into creating a web presence that a.) GRABS the ATTENTION of your prospects; b.) Provides a solution to their need; and c.) Gives them a way to immediately satisfy that need.

6. Your website content MUST include FREE or low cost items of value PLUS free educational reports and articles to keep your customers interest at a peak.

7. You must acquire free and paid-for eCommerce software that will both streamline and automate your marketing efforts - set you up for eCommerce success.

8. You must set up a filing system for your eCommerce business to stay organized and focused.

9. You must be willing to pay for targeted leads and participate in lead co-ops with established and respected lead firms.

10. You must NEVER post an ad, submit your website or publish an ezine article without TRACKING it! It is immensely important to organize your marketing campaigns and keep track of where your prospects/customers are coming from.

Funding Your eCommerce Business...

So, how can you as a part-time CEO of your own eCommerce business acquire that extra $300/month cash-flow that will insure your eCommerce success??? You must insure that your eCommerce opportunity:

* Provides you with a QUICK source of cash to bolster your enthusiasm and grow your business! * Will allow the vast majority of those you acquire as
affiliates to make $300/month as quickly as possible - and allow the people they acquire as affiliates to do the same thing!
* Provides you with the ability to create a large residual income base through the stability and growth of your affiliate network (creating Multiple Streams of Income).
* Provides you with the MOST IMPORTANT element - a POWERFUL and PROVEN system of replication for you and those you acquire as affiliates!

A BETTER e-Commerce Mouse Trap...

There are very few eCommerce opportunities that have made provision for the part-timer to FUND their eCommerce business. However, There is NOW available to you what many internet pros believe to be one of the most Powerful eCommerce Systems in the world.

This system will allow you as an average part-timer with NO technical skills (but willing to learn), LITTLE money and MODERATE ambition to make a VERY strong presence in eCommerce within a relatively short period of time and, at the same time, eliminate the dozens of Expensive, often Lethal hang-ups 99.9% of all internet "newbies" make.

This system can turn you into an Internet Marketing "GURU" within one year, by providing EVERYTHING necessary to succeed - In short, the "MAGIC" in the "Netpreneurs Guide to eCommerce Magic!"

So if you're feeling stuck in an eCommerce rut, or you feel that you've run out of marketing and promotional ideas... DON'T fret, take control of your eCommerce future! See the Resource Box below.

Written by Steven N. Day, Sr.
(c) 2001 Dashen Living Network